In a statement by the Malaysian Communications & Multimedia Commission (MCMC), in order to combat fraud and improve consumer protection, (MCMC) has introduced new regulations for Application-to-Person (A2P) SMS messaging. Effective September 1, 2024, all SMS messages sent to Malaysia that contain any of the following content in the message body will be blocked:

• Mobile or fixed-line phone numbers
• Requests for a person’s personal information (e.g. name, identification number, card number, bank account number, etc.)
• URLs

Therefore, in response to the recent restrictions set by (MCMC), Eber will be implementing a new text format for our clients. This format will exclude sensitive information such as hyperlinks, personal information requests, and callback numbers. Specifically, we will be removing URLs from all default text message formats. This adjustment will help ensure that our clients’ business practices remain compliant with local rules and regulations.
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Hi there,

Singapore SMS Sender ID Registry (SSIR)

From 31 January 2023, all organisations intending to use SMS Sender IDs to reach out to Singapore mobile users must register their Sender ID. If you are using Eber to reach out to your customer using Sender ID. Please complete your registration as early as possible. One-time fee and the annual fee are payable to SGNIC.